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Process
The Real Real Campaign
THE REAL REAL
What is it?
The RealReal, Inc. is an online and brick-and-mortar marketplace for staff-authenticated luxury consignment. Based on the circular economy, The RealReal sells consigned clothing, fine jewelry, watches, fine art and home decor. It employs an in-house staff of experts including horologists, gemologists, art curators and luxury fashion authenticators who inspect items for authenticity and value


Initial Sketches

Refined

Final Composition
This is when I add in final embellishments finalize all details and any desired text.

Final Piece


Website & Branding

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